NY Times today (yesterday? last week?) has an article about how the Sci Fi Channel is changing it's name to Syfy.
OMG, rly?
What I love about this article is that it's essentially regurgitating a press release, claiming from ONE viewer that this is a good thing, and otherwise spewing chunks from the mouth of some tv executive's lackey.
My initial reaction to the change: Wow, even the geeks are being dumbed down. Congrats guys! Welcome to the fold!
Clearly, the execs have NO idea who watches Sci Fi. These are the guys who tend to feel superior (intellectually, morally and, um, in other ways) to the rest of humanity. They don't usually appreciate being included as part of the masses and more appreciate turning their nose up to media that is marketed to the everyday consume. I mean, do you think Dwight Schrute would watch "Syfy"?
But, as execs tend to do, they are readily turning their faces away from their core demographic ("Waaaa, we're not just aliens and space travel!! We'll prove it to you!!!") and trying to "hip" up the image. Here's the kicker: "hip" isn't. "Geek" is. I can say for myself that I *like* my enclave of geekdom being just about aliens and space travel, thankyouverymuch. The occasional forays into fantasy still keep with the central geek-theme, so that's welcome too. Quit trying to mess with a good thing!
Oh, hell, if you're going to mess with it, do it right and be obvious. Just change the name to "GeekTV" and you'll be all set.
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